Privacy Policy

Buyer Behavior Mastery™

Last Updated: 4 February 2026

1. Introduction

Buyer Behavior Mastery™ (“we,” “us,” or “our”) is committed to protecting your privacy and personal data.

This Privacy Policy explains how we collect, use, store, share, and protect your information when you access our website, training programs, certification materials, or related services (“the Services”).

We process personal data in accordance with:

  • The General Data Protection Regulation (GDPR)

  • Applicable international data protection laws


2. Who This Policy Applies To

This Privacy Policy applies to:

  • Website visitors

  • Customers and enrolled participants

  • Certification candidates

  • Business clients and representatives

Buyer Behavior Mastery™ is intended for professional and business use only.


3. Data Controller

For the purposes of GDPR and other applicable data protection laws, the data controller is:

Buyer Behavior Mastery™
Creator: Gert Toerien
Email: gerttoerien@gmail.com


4. Personal Data We Collect

We may collect the following categories of personal data:

a) Information You Provide

  • Full name

  • Email address

  • Business or professional details

  • Billing and transaction information

  • Certification submissions and assessments

  • Communications with us

b) Automatically Collected Information

  • IP address

  • Browser type and device information

  • Login activity and timestamps

  • Usage data related to platform access

c) Certification & Assessment Data

  • Exam results

  • Completion status

  • Certification eligibility or status


5. Lawful Basis for Processing (GDPR)

We process personal data under one or more of the following lawful bases:

  • Contractual necessity – to provide access to training and certification

  • Legitimate interests – to operate, secure, and improve the Services

  • Legal obligation – accounting, compliance, or regulatory requirements

  • Consent – where explicitly required (e.g., marketing communications)

You may withdraw consent at any time.


6. How We Use Your Data

We use personal data to:

  • Provide access to training and certification

  • Manage accounts and enrollments

  • Process payments and refunds

  • Evaluate certification eligibility

  • Communicate program-related information

  • Maintain platform security and integrity

  • Comply with legal obligations

We do not sell personal data.


7. Marketing Communications

You may receive communications related to:

  • Program updates

  • Certification information

  • Important service notices

Marketing communications (if any) are sent only where permitted by law and may be unsubscribed from at any time using the link provided or by contacting us directly.


8. Data Sharing & Third Parties

We may share personal data only with:

  • Payment processors

  • Learning management or hosting providers

  • Technical service providers necessary to operate the Services

  • Legal or regulatory authorities when required by law

All third parties are required to protect your data and use it only for authorized purposes.


9. International Data Transfers

Your data may be processed or stored outside your country of residence.

Where international transfers occur, we ensure appropriate safeguards are in place, such as:

  • GDPR-compliant contractual protections

  • Secure data handling practices


10. Data Retention

We retain personal data only as long as necessary to:

  • Fulfill contractual obligations

  • Maintain certification records

  • Comply with legal and regulatory requirements

Certification-related records may be retained for integrity, verification, and audit purposes.


11. Your Rights (GDPR & International Users)

Where applicable, you have the right to:

  • Access your personal data

  • Request correction of inaccurate data

  • Request deletion (“right to be forgotten”)

  • Restrict or object to processing

  • Request data portability

  • Withdraw consent at any time

Requests can be made by contacting us using the details below.


12. Data Security

We implement appropriate technical and organizational measures to protect personal data, including:

  • Secure access controls

  • Limited internal access

  • Industry-standard security practices

However, no system can be guaranteed 100% secure.


13. Cookies & Tracking

Our website may use essential cookies and limited analytics tools to:

  • Ensure functionality

  • Improve user experience

Where required by law, consent will be obtained.
Details may be provided in a separate Cookie Policy.


14. Children’s Data

Buyer Behavior Mastery™ is not intended for individuals under the age of 18.

We do not knowingly collect personal data from minors.


15. Changes to This Policy

We may update this Privacy Policy from time to time.

Changes will be posted on this page, and continued use of the Services constitutes acceptance of the updated policy.


16. Contact Information

For privacy-related questions or data requests, contact:

Buyer Behavior Mastery™
Attn: Privacy & Data Protection
Email: gerttoerien@gmail.com


Final Statement

Buyer Behavior Mastery™ respects privacy as an extension of trust.

Your data is handled with the same ethical standards that define our training, certification, and professional philosophy.